Van’s Aircraft rolled out its new website and branding last week. “We’re excited to release the new Van’s Aircraft brand and website to the community,” said Greg Hughes, media and community director at Van’s Aircraft when reached for comment. “We’ve made some bold changes in order to better convey to folks what RV’s are and how they impact lives, and we’re super excited about the future.”
“There are so many great looking RVs out there, so we especially wanted to showcase customer aircraft. The new site represents a significant technology platform update that enables us to communicate in new ways. It’s mobile-friendly and meant to work on a variety of devices. Among the new website features available right now from the home page are the option to sign up for notifications of Van’s announcements, to opt-in for future customer surveys, and to receive email notifications about service and safety information for each of our models. And, we have even more in the works including a new online store platform that we’ll release later this year, as well as regular new web site content including videos telling customers’ RV stories plus helpful information for builders and owners.”
Van’s has also significantly expanded its online presence on Facebook (vansaircraftinc) and Instagram (vansaircraftinc) over the past several months.
The builder community has been supportive of the change while offering praise and constructive commentary on the VAF forum.
According to Hughes, the next phase of the website modernization involves completely revamping and improving the Van’s web store. That change is expected mid-year.